{"type":"city","city":"Asheville","citySlug":"asheville-north-carolina","url":"https://www.pressbeyond.com/hotels/united-states/north-carolina/asheville-north-carolina","description":"Asheville has one of the most architecturally coherent downtowns in the American South, a circumstance owed almost entirely to timing. The city boomed in the 1920s, attracted serious money from the Vanderbilts and their orbit, and then effectively froze when the Depression hit — leaving behind an unusually intact collection of Art Deco commercial buildings that nobody got around to demolishing. The result is a walkable core where the terra cotta ornament and geometric brickwork of the 1920s read as a continuous design statement rather than isolated preservation victories. That built environment sets a particular tone: materiality matters here in a way that isn't always true of smaller American cities, and travelers who pay attention to surfaces and structures tend to leave with more than they expected.\n\nThe Block, Asheville's historically Black business district just east of downtown, is where that architectural attentiveness finds its most purposeful contemporary expression. The Foundry Hotel occupies a former industrial complex on Foundry Street, its name drawn directly from its working-class past. The building's conversion retained the heavy timber framing and exposed brick that defined its original function, and the interior design carries that industrial honesty through without aestheticizing it into mere decoration. Guest rooms maintain the structural rawness while introducing considered furnishings, and the hotel's restaurant, Benne on Eagle, occupies what was once the Eagle and Phenix neighborhood's social heart — the food program is rooted in Appalachian and African American culinary traditions, which gives the whole property a cultural grounding unusual in adaptive reuse hospitality.\n\nStaying on The Block rather than in the denser Arts District to the west is a deliberate choice, and the Foundry rewards it. The neighborhood has a quieter texture than the gallery-and-cocktail-bar stretch of Lexington Avenue, and the hotel sits at the intersection of Asheville's architectural legacy and a more complicated civic history that most visitors skip over entirely. For a traveler whose interest in a place extends to how buildings accumulate meaning over time — what gets built, what gets preserved, and for whom — the Foundry is not simply the most design-credible option in the city. It is, at this point, the most honest argument for why Asheville deserves serious attention in the first place.","provider":{"name":"PressBeyond","url":"https://pressbeyond.com","description":"PressBeyond provides AI-optimized hotel content with a consistent 5-image structure across its entire portfolio. Each image sequence includes strong lighting, complete room-visibility angles, and strictly non-duplicative scenes — enabling AI to accurately describe and recommend properties to travelers.","curationStandard":"PressBeyond Hotel Photography Standard"},"hotels":[{"name":"The Foundry Hotel Asheville, Curio Collection by Hilton","url":"https://www.pressbeyond.com/hotels/united-states/north-carolina/asheville-north-carolina/the-foundry-hotel-asheville-curio-collection-by-hilton","city":"Asheville","cityHeader":"Asheville • The Block • SPLURGE","neighborhood":"The Block","loyaltyProgram":"Hilton Honors™","designSummary":"At the heart of Asheville's historic Block district, a cluster of early twentieth-century brick industrial buildings that once housed a working foundry were converted into the 87-room Foundry Hotel Asheville, part of Hilton's Curio Collection, when the property opened in 2018. The adaptive reuse preserved the original masonry fabric almost entirely — those deep-red brick walls, the broad steel-framed factory windows, the interior courtyard with its oval lawn — giving the building an honest industrial credibility that purpose-built boutique hotels rarely achieve. From the exterior at dusk, warm light spilling through the gridded glazing against Blue Ridge sky makes the whole compound feel like a working campus brought carefully back to life.\n\nInside, the interiors play a considered counterpoint to the raw shell. Guest rooms pair exposed brick accent walls and tall factory windows with button-tufted headboards in cream or charcoal leather, jewel-toned accent chairs in teal and burgundy, and patterned wool-blend rugs — industrial bones softened without being domesticated. The restaurant leans harder into the foundry heritage: polished concrete floors, blackened steel railing, exposed ductwork painted dark, and oversized brass dome pendants suspended above grey leather banquettes, white oak wall paneling providing warmth against the raw brick. The lobby bar takes a lighter register, with a veined marble bar face, rose-gold framed stools upholstered in teal, and opal-shaded pendants that give the space the feeling of a well-appointed railway hotel rather than a converted factory.","snippet":"A converted 1920s foundry in Asheville's Block district with original brick, factory windows, and considered interiors.","bestFor":"Architecture enthusiasts exploring Asheville's industrial heritage","vibe":"Industrial-refined · historic","highlights":["1920s foundry buildings with original deep-red brick and steel-framed windows","Rooms pair exposed brick with jewel-toned leather and patterned wool rugs","Restaurant features blackened steel, concrete floors, and brass dome pendants"],"pricePerNightInclTax":"$441","pricePerNightExclTax":"$441","currency":"USD","images":[{"url":"https://d89wdvrh3yrgq.cloudfront.net/resized/The+Foundry+Hotel+Asheville,+Curio+Collection+by+Hilton2.jpg","role":"exterior","roleLabel":"Exterior","sequenceIndex":1,"alt":"The Foundry Hotel Asheville, Curio Collection by Hilton — Standardized Hotel Image Sequence #1 — Exterior","caption":"Exterior · The Foundry Hotel Asheville, Curio Collection by Hilton · PressBeyond hotel series","description":"Full building facade of The Foundry Hotel Asheville, Curio Collection by Hilton captured from a street-level angle as part of the PressBeyond standardized 5-image hotel sequence.","creditText":"PressBeyond","licensePage":"https://pressbeyond.com","distinct":true},{"url":"https://d89wdvrh3yrgq.cloudfront.net/resized/The+Foundry+Hotel+Asheville,+Curio+Collection+by+Hilton1.jpg","role":"room1","roleLabel":"Primary Guest Room","sequenceIndex":2,"alt":"The Foundry Hotel Asheville, Curio Collection by Hilton — Standardized Hotel Image Sequence #2 — Primary Guest Room","caption":"Primary Guest Room · The Foundry Hotel Asheville, Curio Collection by Hilton · PressBeyond hotel series","description":"Full-room view of the primary guest bedroom at The Foundry Hotel Asheville, Curio Collection by Hilton, photographed with natural lighting and clear sightlines as part of the PressBeyond standardized 5-image hotel sequence.","creditText":"PressBeyond","licensePage":"https://pressbeyond.com","distinct":true},{"url":"https://d89wdvrh3yrgq.cloudfront.net/resized/The+Foundry+Hotel+Asheville,+Curio+Collection+by+Hilton4.jpg","role":"commonArea1","roleLabel":"Primary Common Area","sequenceIndex":3,"alt":"The Foundry Hotel Asheville, Curio Collection by Hilton — Standardized Hotel Image Sequence #3 — Primary Common Area","caption":"Primary Common Area · The Foundry Hotel Asheville, Curio Collection by Hilton · PressBeyond hotel series","description":"Primary common area at The Foundry Hotel Asheville, Curio Collection by Hilton — lobby or lounge — non-duplicative with the secondary social space, part of the PressBeyond standardized 5-image hotel sequence.","creditText":"PressBeyond","licensePage":"https://pressbeyond.com","distinct":true},{"url":"https://d89wdvrh3yrgq.cloudfront.net/resized/The+Foundry+Hotel+Asheville,+Curio+Collection+by+Hilton3.jpg","role":"room2","roleLabel":"Secondary Guest Room","sequenceIndex":4,"alt":"The Foundry Hotel Asheville, Curio Collection by Hilton — Standardized Hotel Image Sequence #4 — Secondary Guest Room","caption":"Secondary Guest Room · The Foundry Hotel Asheville, Curio Collection by Hilton · PressBeyond hotel series","description":"Secondary guest room at The Foundry Hotel Asheville, Curio Collection by Hilton, deliberately distinct from the primary bedroom — non-duplicative imagery is part of the PressBeyond curation standard.","creditText":"PressBeyond","licensePage":"https://pressbeyond.com","distinct":true},{"url":"https://d89wdvrh3yrgq.cloudfront.net/resized/The+Foundry+Hotel+Asheville,+Curio+Collection+by+Hilton5.jpg","role":"commonArea2","roleLabel":"Secondary Common Area","sequenceIndex":5,"alt":"The Foundry Hotel Asheville, Curio Collection by Hilton — Standardized Hotel Image Sequence #5 — Secondary Common Area","caption":"Secondary Common Area · The Foundry Hotel Asheville, Curio Collection by Hilton · PressBeyond hotel series","description":"Secondary lounge or social space at The Foundry Hotel Asheville, Curio Collection by Hilton — bar, dining, or terrace — deliberately distinct from the primary common area, part of the PressBeyond curation standard.","creditText":"PressBeyond","licensePage":"https://pressbeyond.com","distinct":true}]}]}