Two asymmetric glass towers stepping against Guangzhou's Tianhe skyline, connected by a dramatic mid-rise bridge volume that punches a void through the building's centre — this is the architectural gesture that gives W Guangzhou its unmistakable silhouette. The facade's gridded curtain wall, articulated with vertical golden fins that glow amber against the evening sky, draws on the brand's signature theatricality while giving the building genuine civic presence on Zhujiang New Town's commercial axis. Interiors were handled by Rockwell Group, whose approach here tilts toward the opulent rather than the playful edge the W brand sometimes pursues. The bar space photographed is its most arresting interior: a floor-to-ceiling wall of backlit amber glass mosaic tiles, arranged in a grid of dark steel mullions, curves behind a circular bar counter finished in hammered gold-toned metal, the whole room grounded in dark figured marble and populated with caramel leather loop chairs that carry a mid-century Italian inflection. Guest rooms divide into two registers — one warmer and more residential, with oak-toned flooring, fringe-trimmed rugs, and lacquered furniture in cream and black; the other heavier, wrapping walls in dark timber veneer with an abstract iridescent headboard panel in amber and burgundy. The indoor pool, set within a double-height stone-clad hall, terminates in a full living green wall, its slatted timber ceiling and tiered orchid planters providing an unlikely counterpoint to everything glittering above.

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Located in the city’s bustling Pearl River New Town District, W Guangzhou weaves the city's vibrant threads into a dazzling tapestry of modern architecture, rich history, luxury shopping and captivating entertainment. This city center hotel is steps from ancient sites, as well as the Metro and Guangzhou East Railway Station. All-day dining restaurant The Kitchen Table offering authentic Chinese and international cuisines to tempt every epicurean. After sampling those tantalizing tastes, discover signature sips in WOOBAR. W Lounge adds to the avant-garde mix, while FIT, WET and AWAY Spa fuse relaxation and rejuvenation. A magnetic intersection of heritage and innovation, our 317 hotel rooms, including 32 luxury suites, unite unique amenities, like our signature W Bed and indulgent jetted tubs, with top technology, glamorous décor and generous layouts. Our elevated, city center venues, supported by expert planners, take ordinary events and turn them into extraordinary productions.