Facing the Singelgracht canal at the edge of Amsterdam's historic centre, the eight-storey stone building that houses Soho House Amsterdam was completed in 1932 as the headquarters of the Dutch phone company — a monument to interwar civic ambition in the Amsterdam School tradition, its rusticated facade and deep-set steel windows giving it a presence quite unlike the narrow gabled houses flanking it on either side. Linea Architects handled the structural conversion, preserving the building's monumental bones while Soho House's in-house design team layered in the eclecticism the brand has made its signature across forty-odd global properties. Inside, the design moves freely between periods and registers without ever feeling arbitrary. Guestrooms carry navy-painted dado rails and patterned upholstered headboards with nailhead trim, parquet floors softened by kilim runners, and brass swing-arm wall sconces — the effect somewhere between a well-travelled collector's apartment and a Golden Age ocean liner cabin. The suites push further, with original dark-stained timber panelling preserved from the building's commercial past, copper freestanding bathtubs positioned beside leaded windows, and Greek key friezes running above the bed walls. The ground-floor bar, washed in terracotta and copper pendant light, features trailing ceiling greenery and Morris-printed bar stools arranged around a green marble counter. Above it all, a rooftop lap pool tiled in deep teal looks out across the canal-stitched city toward the Westerkerk spire.

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