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The Pavilions Amsterdam, The Toren

Amsterdam • Grachtengordel • OPTIMIZE

avg. $256 / night

Includes $13 / night in cash back

Cash back is redeemable via Virtual Visa, Venmo, or bank transfer starting 24-48 hours after check-out

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Free breakfast

Breakfast-included rate options available

Room upgrades

Complimentary room upgrades (subject to property availability)

Extend your stay

Early check-in and late check-out (subject to property availability)

Location

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At a glance

Two 17th-century Keizersgracht canal houses with preserved WWII history and Baroque maximalist interiors.

Best for: Architecture enthusiasts and history-focused travelers

Highlights:

  • Seventeenth-century canal houses with preserved WWII safe-house history
  • Baroque maximalism: damask wallpapers, gilded cherub paintings, four-poster canopies
  • Dark-panelled restaurant and bar styled as Dutch Golden Age cabinet
Baroque-theatricalhistorically-layered

PB hotel design editorial

Two seventeenth-century canal houses on the Keizersgracht, their dark-painted brick facades rising four storeys above the herringbone cobbles, contain what is now The Toren — part of The Pavilions Amsterdam group and one of the more theatrically conceived small hotels in the city. The property carries genuine history: one of the buildings served as a safe house for Jewish residents during the Nazi occupation, and the owners have preserved that weight rather than decorating over it. From the street, white-painted cornices and deep-set sash windows give the facade a graphic authority that distinguishes it from its neighbours without departing from the canal-house typology. Inside, the design commits fully to a Baroque-inflected maximalism that suits both the building's age and its dramatic past. Damask wallpapers in near-black and deep claret line the guest rooms, where gilded oval paintings of cherubs hang above beds dressed in crimson jacquard throws and four-poster frames with fringed canopy drops are deployed in the larger suites. The restaurant draws on dark-panelled boiserie, crystal drop chandeliers, velvet bergère chairs in tobacco and gold, and layered patterned wallcoverings that accumulate rather than compete. The bar continues the register — a marble counter, button-tufted walls in aubergine, another chandelier overhead — the overall atmosphere closer to a Dutch Golden Age cabinet of curiosities than to any conventional hotel interior. Across the property's 38 rooms, the effect is one of studied, warm excess.

Travel notes

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About

Set in the heart of Amsterdam's picturesque Canal District, The Toren Hotel offers a unique and unforgettable stay that perfectly complements the city's vibrant atmosphere. Situated adjacent to Jordaan, a neighbourhood renowned for its lively energy and cultural richness, our hotel provides easy access to some of Amsterdam's most happening areas. Step outside and find yourself amidst a tapestry of charming cafes, bustling markets, and captivating galleries, each offering a glimpse into the city's dynamic cultural scene. We craft the perfect setting for you to explore Amsterdam's urban maze while creating cherished memories along the way.

Amenities

Wake Up Service / Alarm Clock

Room service

Internet

Suites

Free Internet

Wifi

Free Wifi

Restaurant

Non-smoking rooms

Bar/Lounge

The Pavilions Amsterdam, The Toren Reviews

3,762 reviews

"I had a fantastic stay at The Toren in Amsterdam. We were kindly upgraded to a Garden Suite for our anniversary, which made the trip feel even more special. The room was beautifully decorated, spacious, and incredibly comfortable — a perfect mix of luxury and character. The hotel has a really unique, cosy atmosphere, and the staff were genuinely warm and attentive throughout. It’s also perfectly located — tucked away but still close to everything. Honestly don’t think about it… just book.. this place is amazing! Thank you so much!"

A Tripadvisor traveler review

May 26, 2026

"Awesome front desk team - they helped with everything from bags to room service to airport transfer. Our first extended stay in Amsterdam & the Toren was certainly a key part of enjoyable experience. You can’t beat the location & quality of the rooms. If your room view is important to you, double check your booking. Overall a great property & wonderful team."

A Tripadvisor traveler review

May 14, 2026

"from the time you enter till the time you leave you are taken care of and the staff wants to make your stay in Amsterdam the best it can be. this little piece of history is a special place to stay and please ask ...Michel's passion for this location is infectious. Alessio was wonderful to deal with and made the stay very special."

A Tripadvisor traveler review

May 07, 2026

"We enjoyed a wonderful stay at The Toren before starting a “Tulip Cruise”. This hotel is well located, near the Anne Frank House and easy walking to Dam Square and other areas of Amsterdam. We had a very nice room with a canal view (highly recommend). The bar area was perfect for a relaxing happy hour cocktail or nightcap. Breakfast in the same area was delicious. The staff was very helpful and friendly."

A Tripadvisor traveler review

May 03, 2026

"Loved our experience at The Toren! The location is hard to beat - close to everything but not in a crazy busy area of Amsterdam. Our dealings with the concierge service prior to our arrival were friendly, prompt and immensely helpful and continued that way upon our arrival. Our early morning arrival meant our booked room was unavailable as yet (totally understandable) and yet we were offered a room in their location a couple of doors down which we could access immediately and was much larger. To unpack and shower following a transatlantic flight and before heading out for a full day was amazing! The desk staff were so helpful with maps, restaurant tips and other useful suggestions. The room was well-appointed with a comfy bed. We absolutely loved the art deco decor throughout this boutique hotel - felt like a hidden paradise! On our return to Amsterdam prior to flying home, we stayed at the airport but when we were in the city for the day, we returned to The Toren for dinner, just to experience that cool vibe again! We will definitely plan a return visit one day!"

A Tripadvisor traveler review

Apr 27, 2026

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