Two landmark buildings on Dam Square — a former telephone exchange and a nineteenth-century bank — were stitched together and converted into W Amsterdam, which opened in 2015 across 238 rooms spread over the two connected structures. The exterior image confirms the tension the project had to resolve: a mid-century brick-and-glass curtain wall facade, monumental in its grid of red brick piers and floor-height glazing, sits directly opposite the Royal Palace of Amsterdam, its reflection caught in the hotel's own windows. Dutch practice Concrete Architectural Associates handled the conversion and interiors, threading a contemporary sensibility through buildings whose bones were emphatically not designed for hospitality. Inside, the rooms carry the Concrete signature with confidence — articulated brass pendant lighting in angular configurations, teal-green wool carpeting, burnished gold case furniture, and Marshall speakers positioned as objects rather than amenities. The suite images show a recurring motif: a freestanding polished brass cylinder housing the bathroom, dropped into the room like a piece of industrial sculpture, framed by the original tall windows looking out over Amsterdam's canal-ring rooftops. The rooftop pool stretches along the building's edge with the Royal Palace's copper-green statuary and the Nieuwe Kerk's Gothic spire arranged on the skyline behind it — a view that no interior designer could have specified. The top-floor restaurant continues the brass-and-green palette through curved banquette seating and stacked circular pendant fixtures, the open kitchen given the same visual weight as the room itself.

No travel notes provided yet.

WELCOME TO W AMSTERDAM DISCOVER AMSTERDAM FROM OUR LUXURY SPA HOTEL. A place that embodies the city's cool, creative, cutting-edge spirit. Flowing through two unique buildings - a former telephone exchange and a bank. Life in this city with W is a bright blend of historic Dutch architecture wrapped in avant garde design. Set aside Dam Square for an unrivalled sumptuous stay in the heart of Amsterdam’s vibrant energy. A highlight of luxury in our 238 stylish guest rooms, including 23 suites. Indulge in culinary delights at our destination restaurants doubling as design favorites, THE DUCHESS and MR PORTER. Sip signature cocktails at our rooftop W Lounge, overlooking the Royal Palace and city lights, with an iconic rooftop pool, WET Deck. With our Whatever/Whenever service, W Insiders and W Happenings, you'll have exclusive access to Amsterdam's vibrant nightlife, dining, shopping and fashion scene throughout your stay.