At the convergence of Broadway and Sixth Avenue, the Johnston Building has commanded this particular slice of NoMad since 1902, its limestone Beaux-Arts facade rising twelve stories to a cupola-crowned corner that still stops pedestrians mid-stride. Schickel & Ditmars designed it with the confidence of an era that believed ornament was a civic obligation, and the building has outlasted a dozen incarnations — most recently as the NoMad Hotel — before The Ned NoMad arrived in 2022, transforming it into a 167-room hotel and members' club with Soho House Design leading the interiors in collaboration with Stonehill Taylor. What Soho House Design understood, correctly, is that the building's bones demanded an interior atmosphere rather than a decorating scheme. The guestrooms layer worn Persian rugs over original wide-plank timber floors, pair clawfoot tubs with damask folding screens, and furnish corners with leather club chairs that carry the feeling of a well-loved private library. The bar drops deep into dark mahogany paneling, mosaic tile floors, and amber lamp shades that dissolve the hour entirely — a room that performs 1920s New York with genuine conviction rather than nostalgic pastiche. A separate lounge wraps a baby grand in terra-cotta paneling and fringed lampshades, the marbled ceiling cornice above suggesting the whole thing was always here, waiting to be uncovered.

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